Garnier Hair Care Fructis Sleek Shine Anti Frizz Serum 150ml

Garnier Hair Care Fructis Sleek Shine Anti Frizz Serum 150ml

Garnier Fructis Sleek Shine Anti Frizz Serum is a lightweight, non-greasy serum that helps to smooth and tame frizz for sleek, shiny hair. This serum is enriched with Moroccan Argan oil and apricot to nourish and protect hair from heat styling.

Key Features: - Lightweight formula - Non-greasy - Enriched with Moroccan Argan oil and apricot - Helps to smooth and tame frizz - Adds shine to hair - Protects hair from heat styling

For those with frizzy, unruly hair looking for a solution to smooth and tame frizz, Garnier Fructis Sleek Shine Anti Frizz Serum is the perfect product. It is suitable for all hair types and can be used on both dry and damp hair.

Pros: - Lightweight formula - Adds shine to hair - Nourishes and protects hair - Tames frizz - Can be used on all hair types Cons: - Some users may find the scent too strong - Can be a bit pricey compared to other serums

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The anti-frizz and shine properties of the serum align well with Indian consumers' needs for hair care products.	Euromonitor
Brand Strength	20	10	Garnier Fructis is a well-known and trusted brand in the Indian market.	Brandwatch
Category Momentum	20	15	Hair serums are in high demand due to increasing focus on hair care in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market, making it accessible to a wide range of consumers.	IRI
Competition	10	6	Facing moderate competition from other established hair serum brands in the Indian market.	Kantar
Use-case Advantage	5	5	The serum offers long-lasting frizz control and shine, addressing common hair concerns in the Indian climate.	GfK
Final Market Score	100	66/100 (3.30/5)	Garnier Fructis Sleek Shine Anti Frizz Serum is well-positioned in the Indian hair serum market with its effective anti-frizz and shine properties.

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