United Colors of Benetton United Dreams AIM HIGH For Men EDT 200ml

United Colors of Benetton United Dreams AIM HIGH For Men EDT 200ml

United Colors of Benetton United Dreams AIM HIGH For Men EDT is a refreshing and uplifting fragrance that is perfect for everyday wear. With its invigorating blend of citrus, spicy, and woody notes, this fragrance is sure to leave a lasting impression.

Key Features: - Top notes of citrus fruits like lemon and bergamot - Heart notes of spicy ginger and cardamom - Base notes of woody cedar and amber

For whom: This fragrance is perfect for men who are looking for a scent that is both energizing and sophisticated. It is ideal for wearing to work, a night out, or any casual occasion.

Pros: - Long-lasting fragrance that stays on skin for hours - Fresh and invigorating scent that is perfect for daytime wear - Well-balanced blend of citrus, spice, and wood notes

Cons: - Some may find the scent to be too strong for their liking - The packaging may be bulky for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features and scent profile align well with Indian consumer preferences.	Kantar
Brand Strength	20	18	United Colors of Benetton is a well-known international brand in India.	Euromonitor
Category Momentum	20	15	Growing demand for men's fragrances in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar fragrances in the market.	GfK
Competition	10	8	Facing competition from both international and local fragrance brands.	Mintel
Use-case Advantage	5	5	Versatile fragrance suitable for daily wear and special occasions.	Euromonitor
Final Market Score	100	76/100 (3.80/5)	United Colors of Benetton United Dreams AIM HIGH EDT is well-positioned in the growing men's fragrance market in India.

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