RT Khus Root 200g A Soothing Symphony of Natural Fragrance Vetiver Root for Cooling Aromatherapy Skin Benefits Ideal for Room Fresheners Bathing DIY Crafts Potpourri

RT Khus Root 200g A Soothing Symphony of Natural Fragrance Vetiver Root for Cooling Aromatherapy Skin Benefits Ideal for Room Fresheners Bathing DIY Crafts Potpourri

Key Features:
- Made from pure vetiver root
- Natural fragrance for aromatherapy
- Cooling effect on skin
- Versatile use for room fresheners, bathing, DIY crafts, and potpourri
For whom:
- Individuals looking for a natural and soothing fragrance
- Those seeking a cooling effect on the skin
- DIY enthusiasts who enjoy making their own crafts and bath products
Pros:
- Relaxing and calming aroma
- Multiple uses for different purposes
- Made from pure and natural ingredients
Cons:
- Some may find the scent too strong
- Not recommended for individuals with sensitive skin or allergies


Overall, the RT Khus Root 200g is a versatile product that offers a soothing and natural fragrance for various purposes. It is ideal for those looking for a cooling effect on the skin and enjoy the benefits of aromatherapy. However, individuals with sensitive skin or allergies should be cautious when using this product.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique cooling aromatherapy benefits and versatile usage options.	India Retailing
Brand Strength	20	18	Established brand with a reputation for quality products.	Brand Equity
Category Momentum	20	15	Growing demand for natural fragrances in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the category.	Business Standard
Competition	10	8	Facing moderate competition from established and niche brands.	The Economic Times
Use-case Advantage	5	5	Versatile product suitable for multiple applications.	Retail Today
Final Market Score	100	76/100 (3.80/5)	Strong brand and unique features position this Eau de Toilette well in the growing Indian market for natural fragrances.

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