FIEN Perfume Cherry Wine Perfume for Women Citrus Sweet Fragrance 12 Hrs Long Lasting Eau De Parfum with Cherry Plum Amber mCaffeine Perfume Fien by mCaffeine Solid Perfume for Women Valentine Gift Premium Luxurious Perfume for Every Occa

FIEN Perfume Cherry Wine Perfume for Women Citrus Sweet Fragrance 12 Hrs Long Lasting Eau De Parfum with Cherry Plum Amber mCaffeine Perfume Fien by mCaffeine Solid Perfume for Women Valentine Gift Premium Luxurious Perfume for Every Occa

sion

Key Features: - Citrus sweet fragrance with notes of cherry, plum, and amber - Long-lasting formula that lasts up to 12 hours - Solid perfume for easy application on the go - Premium luxurious scent perfect for any occasion

For whom: - Women who appreciate a fruity and sweet fragrance - Those looking for a long-lasting perfume that can take them from day to night - Individuals who prefer solid perfumes for their convenience and portability

Pros: - Unique blend of cherry, plum, and amber creates a delightful and refreshing scent - Long-lasting formula ensures you stay smelling great all day - Solid perfume format makes it easy to apply and touch up throughout the day

Cons: - Some individuals may prefer traditional liquid perfumes over solid formats - Scent may be too sweet for those who prefer more subtle fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of citrus, cherry, and amber notes stands out.	Elle, Grazia
Brand Strength	20	18	mCaffeine known for quality and innovation in beauty products.	Vogue, Femina
Category Momentum	20	15	Growing demand for premium perfumes in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced for a premium perfume in India.	Harper's Bazaar, Cosmopolitan
Competition	10	0	Intense competition in the premium perfume segment in India.	Vogue, ET
Use-case Advantage	5	3	Long-lasting fragrance ideal for special occasions like Valentine's Day.	Femina
Final Market Score	100	66/100 (3.30/5)	FIEN Perfume Cherry Wine by mCaffeine offers a unique blend of citrus and cherry notes, positioned well in the growing premium perfume market in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—