Mercedes Benz The Move Eau de Toilette 100ml

Mercedes Benz The Move Eau de Toilette 100ml

About Product: Mercedes Benz The Move Eau de Toilette is a refreshing and invigorating fragrance for men. It exudes a sense of energy and masculinity, perfect for the modern man on the go.

Key Features: - Top notes of bergamot and lemon give a burst of freshness. - Heart notes of geranium and pink pepper add a spicy warmth. - Base notes of patchouli and musk provide a lingering, sensual finish.

For whom: This fragrance is perfect for a man who is confident, active, and always on the move. It is ideal for both day and night wear, making it a versatile choice for any occasion.

Pros: - Long-lasting fragrance that stays with you throughout the day. - The combination of citrus, spice, and musk creates a well-balanced scent. - The sleek and stylish packaging makes it a great addition to any fragrance collection.

Cons: - Some may find the scent to be too strong or overpowering. - The price point may be higher compared to other fragrances on the market.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features and quality align with premium Eau de Toilette standards	GQ India, Vogue
Brand Strength	20	15	Mercedes Benz brand known for luxury and sophistication	Forbes, BrandZ
Category Momentum	20	10	Strong growth in Eau de Toilette segment in Indian market	Euromonitor, Mintel
Price Positioning	20	10	Competitively priced for a luxury Eau de Toilette in India	Business Standard, The Economic Times
Competition	10	9	Facing strong competition from established luxury fragrance brands in India	India Today, Hindustan Times
Use-case Advantage	5	2	Unique fragrance profile suitable for diverse Indian consumer preferences	Femina
Final Market Score	100	66/100 (3.30/5)	Mercedes Benz The Move Eau de Toilette 100ml offers a compelling blend of luxury and sophistication in the competitive Indian fragrance market.

Factor	Rating (out of 5)	Notes
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Community Hype	0.0	—
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