Estiara Life Spirit Eau De Toilette For Men 100ML

Estiara Life Spirit Eau De Toilette For Men 100ML

Estiara Life Spirit Men's Eau De Toilette is a refreshing and invigorating fragrance that is perfect for everyday wear.

Key Features: - Top notes: bergamot, lemon, and juniper berries - Heart notes: jasmine, nutmeg, and ginger - Base notes: cedarwood, sandalwood, and musk - Long-lasting scent

For whom: This fragrance is designed for men who are looking for a masculine and sophisticated scent that will last throughout the day.

Pros: - Fresh and uplifting fragrance - Versatile for day or night wear - Affordable price point - Classic and timeless scent

Cons: - Some may find the scent to be too strong - Not ideal for those who prefer lighter, more subtle fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian male consumers.	Frost & Sullivan
Brand Strength	20	18	Strong brand recognition and loyalty among Indian consumers.	Brand Equity
Category Momentum	20	15	Growing demand for men's fragrances in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	Euromonitor
Competition	10	8	Facing strong competition from established and emerging brands.	Nielsen
Use-case Advantage	5	5	Offers unique fragrance notes suitable for various occasions.	GfK
Final Market Score	100	76/100 (3.80/5)	Well-positioned men's fragrance with strong brand loyalty in a competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—