Revlon Charlie Silver For Women Eau De Toilette Spray 3 4 Ounce

Revlon Charlie Silver For Women Eau De Toilette Spray 3 4 Ounce

Revlon Charlie Silver is a popular women's fragrance that comes in a convenient Eau De Toilette spray bottle. It has a fresh, floral scent that is perfect for everyday wear.

Key Features:
- Size: 3.4 ounces
- Top notes of pear and green apple
- Middle notes of jasmine and lily-of-the-valley
- Base notes of amber and musk
- Long-lasting scent

For Whom:
This fragrance is perfect for women who enjoy light, refreshing scents that are not overpowering. It is suitable for all ages and can be worn during the day or night.

Pros:
- Affordable price
- Fresh and floral scent
- Long-lasting fragrance
- Convenient spray bottle

Cons:
- Some may find the scent too subtle
- Not suitable for those who prefer strong, intense fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian consumers	GFK
Brand Strength	20	15	Revlon's established reputation in India boosts product appeal	Brandwatch
Category Momentum	20	10	Strong demand for Eau de Toilette in Indian market	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market	Euromonitor
Competition	10	6	Facing moderate competition from other Eau de Toilette brands	Forbes
Use-case Advantage	5	5	Versatile fragrance suitable for various occasions	Kantar
Final Market Score	100	66/100 (3.30/5)	Revlon Charlie Silver Eau De Toilette has a strong market position in India.

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