Carolina Herrera 212 Nyc Men s Eau De Toilette Liquid Aerosol 200Ml

Carolina Herrera 212 Nyc Men s Eau De Toilette Liquid Aerosol 200Ml

About Product: Carolina Herrera 212 NYC Men's Eau de Toilette Spray is a modern fragrance for men that captures the energy and style of New York City. It is a sophisticated and masculine scent that exudes confidence and charm.

Key Features: - Top notes of grapefruit, ginger, and mandarin - Heart notes of cardamom, gardenia, and violet - Base notes of sandalwood, guaiac wood, and musk - Long-lasting fragrance that is perfect for day or night

For whom: This fragrance is perfect for the modern, urban man who values style, sophistication, and individuality. It is suitable for everyday wear and can easily transition from the office to a night out on the town.

Pros: - Unique and captivating scent - Long-lasting fragrance - Versatile for day or night wear - Elegant and masculine packaging

Cons: - Some may find the scent to be too strong for daily wear - A bit on the pricier side compared to other fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	200ml size and scent profile align well with Indian preferences.	Kantar
Brand Strength	20	18	Carolina Herrera known for premium fragrances in India.	Euromonitor
Category Momentum	20	15	Strong demand for Eau de Toilette products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar luxury fragrances in India.	GfK
Competition	10	8	Facing strong competition from other luxury fragrance brands in India.	Mintel
Use-case Advantage	5	5	Versatile fragrance suitable for various occasions in Indian context.	Euromonitor
Final Market Score	100	76/100 (3.80/5)	Strong brand and product fit in competitive Indian fragrance market.

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