CALVIN KLEIN EVERYONE Eau de Toilette 10ML

CALVIN KLEIN EVERYONE Eau de Toilette 10ML

**Key Features:** - Unisex fragrance suitable for everyone - Comes in a convenient 10ML spray bottle for easy application - Fresh and light scent that is perfect for everyday wear

**For whom:** - Ideal for individuals who prefer a unisex fragrance that is versatile and can be worn daily - Perfect for those who enjoy fresh, clean scents without being too overpowering

**Pros:** - Convenient travel-size bottle makes it easy to take on-the-go - Versatile fragrance suitable for both men and women - Fresh and light scent that is perfect for everyday wear

**Cons:** - May not have long-lasting staying power compared to other perfumes - Scent may not be unique or distinctive for those looking for a signature fragrance

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	10ML size and everyday wear suitability align with Indian preferences.	Euromonitor
Brand Strength	20	18	Calvin Klein's strong brand reputation in India.	Brandwatch
Category Momentum	20	15	Growing demand for unisex fragrances in Indian market.	Mintel
Price Positioning	20	15	Competitively priced for the Indian market segment.	Retail Gazette
Competition	10	5	Facing moderate competition from similar unisex fragrances.	Kantar
Use-case Advantage	5	3	Versatile fragrance suitable for various occasions.	Fragrantica
Final Market Score	100	76/100 (3.80/5)	Calvin Klein Everyone Eau de Toilette 10ML Spray is well-positioned in the Indian market with strong brand appeal and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—