Vedika Chandan Pure Mysore Sandal Attar Concentrated Perfume 8 ml

Vedika Chandan Pure Mysore Sandal Attar Concentrated Perfume 8 ml

Vedika Chandan Pure Mysore Sandal Attar is a concentrated perfume that captures the essence of Mysore sandalwood in a traditional attar form. This attar is crafted using a unique distillation process that maintains the purity and quality of the sandalwood, resulting in a rich and long-lasting fragrance.

Key Features:
- Made with pure Mysore sandalwood
- Traditional attar formulation
- Long-lasting fragrance
- 8 ml bottle

This concentrated perfume is ideal for those who appreciate the natural and earthy scent of sandalwood. It is perfect for both men and women looking for a unique and exotic fragrance that stands out from the crowd.

Pros:
- Authentic Mysore sandalwood scent
- Long-lasting fragrance
- Travel-friendly size

Cons:
- May be too strong for those sensitive to fragrance
- Limited availability due to the use of pure Mysore sandalwood

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High concentration of Mysore Sandalwood appeals to consumers seeking authentic fragrances.	The Economic Times
Brand Strength	20	18	Established brand with a loyal customer base in the attar segment.	Business Standard
Category Momentum	20	15	Growing demand for traditional attar fragrances in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the premium attar market, offering value for money.	Livemint
Competition	10	10	Facing competition from both traditional attar brands and modern perfumes in the market.	India Today
Use-case Advantage	5	3	Versatile fragrance suitable for daily wear and special occasions.	Vogue
Final Market Score	100	76/100 (3.80/5)	Premium attar with strong brand and authentic sandalwood appeal, facing competition in a growing market.

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