FASHION COLOUR Colour Correction Professional Makeup Base Full coverage Concealer Face Makeup Corrector For Under Eye Dark Circles Acne Blemishes Matte Finish 3g 303

FASHION COLOUR Colour Correction Professional Makeup Base Full coverage Concealer Face Makeup Corrector For Under Eye Dark Circles Acne Blemishes Matte Finish 3g 303

Key Features: - Full coverage concealer for under eye dark circles, acne, and blemishes - Matte finish for a natural look - Long-lasting formula - Comes in a convenient 3g size

For whom: This product is perfect for anyone looking to cover up under eye dark circles, acne, and blemishes for a flawless finish. It is suitable for all skin types.

Pros: - Provides full coverage for even the most stubborn imperfections - Matte finish helps create a natural look - Long-lasting formula ensures all-day coverage

Cons: - Some users may find the 3g size too small for daily use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers full coverage for common skin issues like dark circles and acne.	Vogue India
Brand Strength	20	15	Established brand with good reputation in cosmetics.	Brand Equity
Category Momentum	20	10	Growing demand for concealers in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Beauty Insider
Competition	10	9	Facing strong competition from both local and international brands.	Cosmopolitan India
Use-case Advantage	5	2	Versatile product suitable for various skin concerns.	Elle India
Final Market Score	100	66/100 (3.30/5)	Competitively priced concealer with good brand reputation and versatile use.

Factor	Rating (out of 5)	Notes
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