ETUDE Sebum Soak Powder 5G 21Ad Makeup Powder For Oily Face With Sebum Control Soft Skin Effect And Matte Finish Flawless Long Lasting Make Up Kbeauty White

ETUDE Sebum Soak Powder 5G 21Ad Makeup Powder For Oily Face With Sebum Control Soft Skin Effect And Matte Finish Flawless Long Lasting Make Up Kbeauty White

Key Features - This ETUDE Sebum Soak Powder is specifically formulated for oily faces, helping to control excess sebum production. - It provides a soft skin effect and matte finish, giving you a flawless and long-lasting makeup look. - The lightweight formula is perfect for everyday wear and won't clog pores or feel heavy on the skin. For whom - This makeup powder is ideal for individuals with oily skin who struggle with excess shine throughout the day. - It is also suitable for those looking for a matte finish and a product that helps control sebum production. Pros & Cons - Pros: Controls sebum production, provides a matte finish, lightweight formula, long-lasting effect - Cons: May not be suitable for those with dry skin, may require touch-ups throughout the day

Overall, the ETUDE Sebum Soak Powder is a great option for individuals with oily skin looking for a makeup powder that helps control sebum production and provides a matte finish for a flawless look.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for oily skin with long-lasting matte finish.	Elle India
Brand Strength	20	15	Strong brand reputation in the K-Beauty segment.	Vogue India
Category Momentum	20	10	Growing demand for compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Femina
Competition	10	6	Facing moderate competition from established and emerging brands.	Harper's Bazaar India
Use-case Advantage	5	5	Addresses a common issue faced by Indian consumers with oily skin.	Cosmopolitan India
Final Market Score	100	66/100 (3.30/5)	Well-positioned compact powder for oily skin in the growing Indian market.

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