Enega No Ammonia Grey Coverage Long Lasting Creme Hair Color with Argan Oil Green Tea Extract Pack of 1 150 ML Golden Brown

Enega No Ammonia Grey Coverage Long Lasting Creme Hair Color with Argan Oil Green Tea Extract Pack of 1 150 ML Golden Brown

This Enega hair color is a no-ammonia creme hair color that provides excellent grey coverage and long-lasting results. It is infused with nourishing ingredients like Argan Oil and Green Tea Extract to help protect and strengthen your hair.

Key features of this hair color include its ammonia-free formula, which is gentle on the hair and scalp, and its ability to cover stubborn grey hairs effectively. The color is rich and vibrant, giving your hair a healthy and shiny look.

This hair color is suitable for individuals looking for a safe and effective way to color their hair without the harsh effects of ammonia. It is ideal for those with sensitive scalp or those who want to maintain the health of their hair while coloring.

Pros: - No ammonia formula - Excellent grey coverage - Nourishing ingredients like Argan Oil and Green Tea Extract - Long-lasting color Cons: - May require multiple applications for desired results - Color may fade over time

Overall, Enega No Ammonia Grey Coverage Long Lasting Creme Hair Color is a great choice for those looking for a gentle and effective hair coloring option that provides long-lasting results.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Inclusion of Argan Oil and Green Tea Extract aligns with consumer preference for natural ingredients.	Euromonitor
Brand Strength	20	18	Established brand with positive reputation for hair care products.	Brandwatch
Category Momentum	20	15	Growing demand for semi-permanent hair colors in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Retail360
Competition	10	10	Facing moderate competition from other semi-permanent hair color brands.	Kantar
Use-case Advantage	5	3	Offers long-lasting grey coverage suitable for Indian consumers.	BeautyInsider
Final Market Score	100	81/100 (4.05/5)	Strong brand with natural ingredients at competitive pricing, well-positioned in growing semi-permanent hair color segment in India.

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