e l f Cosmetics E l f wow brow gel fiber infused formula neutral brown 0 12 Ounce Neutral Brown 0 123 Ounce

e l f Cosmetics E l f wow brow gel fiber infused formula neutral brown 0 12 Ounce Neutral Brown 0 123 Ounce

About Product: This e.l.f. Cosmetics Wow Brow Gel features a fiber-infused formula that helps to create fuller, thicker brows with a natural finish. The neutral brown shade is perfect for those with light to medium brown hair.

Key Features: - Fiber-infused gel formula - Creates fuller, thicker brows - Natural finish - Neutral brown shade - 0.12 ounce size

For whom: This brow gel is perfect for anyone looking to enhance their brows and achieve a natural, fuller look. It is especially great for those with light to medium brown hair.

Pros: - Easy to apply - Long-lasting - Natural finish - Fiber-infused formula adds volume

Cons: - Limited shade range - May not be suitable for those with very dark or very light hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Fiber-infused formula and neutral brown shade align with market preferences.	Vogue
Brand Strength	20	18	Strong brand recognition and positive customer reviews.	Brandwatch
Category Momentum	20	15	Growing demand for eyebrow products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Retail360
Competition	10	5	Facing strong competition from established and emerging brands.	CosmeticsBusiness
Use-case Advantage	5	3	Easy application and long-lasting wear for everyday use.	Elle
Final Market Score	100	76/100 (3.80/5)	Well-positioned eyebrow gel with strong brand and feature fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Community Hype	0.0	—
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Performance in Climate	0.0	—