Dazller Eterna Eye Sensation Gel Eyeliner Water proof Smudge proof Infused Herbal Extracts Chamomile Calendula Flat Brush Deep Matte Black 3g

Dazller Eterna Eye Sensation Gel Eyeliner Water proof Smudge proof Infused Herbal Extracts Chamomile Calendula Flat Brush Deep Matte Black 3g

The Eterna Dazzler Eye Sensation Gel Eyeliner is a high-quality, long-lasting gel eyeliner that is perfect for creating dramatic eye looks.

Key Features: - Waterproof and smudge-proof formula ensures all-day wear without any touch-ups needed - Infused with herbal extracts like chamomile and calendula to nourish and soothe the delicate eye area - Comes with a flat brush for easy and precise application - Deep matte black shade for intense and bold eye definition - 3g of product in each container for long-lasting use

This gel eyeliner is perfect for anyone who wants a reliable and long-lasting eyeliner that won't budge throughout the day. Whether you're a makeup enthusiast looking to create intricate eye looks or just want a simple, everyday liner, the Eterna Dazzler Eye Sensation Gel Eyeliner is a versatile choice.

Pros: - Waterproof and smudge-proof formula is perfect for all-day wear - Infused with herbal extracts for added skincare benefits - Comes with a flat brush for easy application - Deep matte black shade is great for creating bold looks Cons: - Some users may find the formula a bit drying - The flat brush may not be suitable for everyone's preferred application method

Overall, the Eterna Dazzler Eye Sensation Gel Eyeliner is a top-notch eyeliner that checks all the boxes for quality, longevity, and ease of use.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Waterproof, smudge-proof, and herbal extracts align with market trends.	Vogue India, Femina
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity, Business Standard
Category Momentum	20	15	Strong demand for eyeliners in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360, Business Today
Competition	10	8	Facing competition from both high-end and mass-market eyeliner brands.	Cosmopolitan India, Verve Magazine
Use-case Advantage	5	5	Offers easy application and long-lasting wear for everyday use.	Elle India
Final Market Score	100	76/100 (3.80/5)	Well-positioned eyeliner with strong brand and feature fit in a competitive market.

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