Coloressence Perfect Tone Compact Powder Ivory Beige CP 4 10 g

Coloressence Perfect Tone Compact Powder Ivory Beige CP 4 10 g

About Product: This compact powder from Coloressence is designed to provide a perfect tone to your skin while giving a mattifying effect. It helps in controlling oil and shine on the face, giving a long-lasting finish.

Key Features: - Mattifying formula - Long-lasting finish - Controls oil and shine - Ivory Beige shade

For whom: This compact powder is suitable for individuals looking for a product that will provide a mattifying effect and control oil and shine on the face. It is ideal for everyday use and can be worn alone or on top of foundation.

Pros: - Mattifying effect - Long-lasting finish - Controls oil and shine - Ivory Beige shade is suitable for a variety of skin tones

Cons: - Some users may find the shade too light or too dark for their skin tone - May need to touch up throughout the day for oily skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Mattifying and long-lasting formula aligns with market trends.	Euromonitor
Brand Strength	20	15	Coloressence known for quality and variety in cosmetics.	Brandwatch
Category Momentum	20	10	Growing demand for compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	IRI
Competition	10	6	Facing moderate competition from established and new brands.	Kantar
Use-case Advantage	5	5	Offers a versatile solution for daily makeup routines.	GfK
Final Market Score	100	66/100 (3.30/5)	Coloressence Perfect Tone Compact Powder Ivory Beige CP 4 10g is well-positioned in the Indian compact powder market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—