Clinic Plus Strong Long Shampoo 1 Ltr

Clinic Plus Strong Long Shampoo 1 Ltr

About Product: Clinic Plus Strong and Long Shampoo is a specially formulated shampoo designed to strengthen and nourish hair while promoting healthy growth. It is enriched with milk protein and multivitamins to provide essential nutrients to the hair.

Key Features: - Strengthens hair from root to tip - Promotes healthy hair growth - Enriched with milk protein and multivitamins - Suitable for all hair types

For whom: Clinic Plus Strong and Long Shampoo is suitable for both men and women looking to improve the overall health and strength of their hair. It is ideal for those with weak or damaged hair in need of extra nourishment.

Pros: - Helps to reduce hair breakage and split ends - Leaves hair feeling soft and manageable - Pleasant fragrance that lasts throughout the day

Cons: - Some users may find the consistency of the shampoo to be a bit thick - May not be suitable for those with sensitive scalps

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	1 liter size and 'Strong and Long' feature align with Indian consumer preferences.	AC Nielsen
Brand Strength	20	18	Clinic Plus is a trusted brand in Indian households.	Brand Equity
Category Momentum	20	15	Strong growth in shampoo market in India.	Mintel
Price Positioning	20	10	Competitively priced for the Indian mass market.	Retail360
Competition	10	8	Facing strong competition from other established shampoo brands in India.	Euromonitor
Use-case Advantage	5	5	Addresses the need for long and strong hair in Indian consumers.	HUL
Final Market Score	100	76/100 (3.80/5)	Clinic Plus Strong and Long Shampoo is well-positioned in the Indian market with its trusted brand and suitable features.

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