Browfill Eyebrow Pen Black Waterproof Smudge Proof One Swipe Application Micro Precision Natural Long Lasting Finish For Denser Fuller Eyebrows Easy to Use Cruelty Free Brown

Browfill Eyebrow Pen Black Waterproof Smudge Proof One Swipe Application Micro Precision Natural Long Lasting Finish For Denser Fuller Eyebrows Easy to Use Cruelty Free Brown

About Product: The Browfill Eyebrow Pen in Black is a waterproof and smudge-proof pen designed for easy and precise application. It features a micro-precision tip for natural and long-lasting results, giving you denser and fuller eyebrows in just one swipe. Key Features: - Waterproof and smudge-proof formula - Micro-precision tip for easy application - Natural and long-lasting finish - Creates denser and fuller eyebrows - Cruelty-free and easy to use For whom: The Browfill Eyebrow Pen is perfect for anyone looking to enhance their eyebrows with a natural and long-lasting finish. Whether you have sparse eyebrows or just want to define and shape them, this pen is suitable for all brow types. Pros & Cons: Pros: - Waterproof and smudge-proof for long-lasting wear - Micro-precision tip allows for precise application - Creates denser and fuller eyebrows with a natural finish - Easy to use and cruelty-free formulation Cons: - May require some practice for beginners to master the application technique

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matches key features sought by Indian consumers for eyebrow pens.	Kantar
Brand Strength	20	10	Established brand reputation in the cosmetics industry.	Euromonitor
Category Momentum	20	15	Growing demand for eyebrow products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from other eyebrow pen brands.	IRI
Use-case Advantage	5	5	Provides easy one-swipe application for convenient use.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Strong market fit with competitive pricing and key features.

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