Blue Heaven Photo Perfect Full Coverage Concealer 02 Caramel 16 ml

Blue Heaven Photo Perfect Full Coverage Concealer 02 Caramel 16 ml

This Blue Heaven Photo Perfect Full Coverage Concealer in Shade 02 Caramel is a high-quality concealer that provides excellent coverage for all types of skin imperfections. Whether you have dark circles, blemishes, or uneven skin tone, this concealer will hide them effortlessly.

Key Features:
- Full coverage formula
- Long-lasting and sweat-proof
- Smooth application for a flawless finish
- Enriched with vitamins and antioxidants
For whom:
This concealer is suitable for all skin types and tones. It is perfect for those who want to achieve a seamless and natural-looking complexion.

Pros:
- Provides full coverage without looking cakey
- Blends seamlessly with your skin tone
- Lightweight formula that feels comfortable on the skin
- Comes in a convenient packaging with a doe-foot applicator for easy application

Cons:
- May need touch-ups throughout the day for oily skin types
- Limited shade range available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Good coverage and suitable shade range for Indian skin tones.	—
Brand Strength	20	10	Blue Heaven gaining popularity among Indian consumers.	Canalys
Category Momentum	20	15	Concealer category growing steadily in Indian market.	IDC
Price Positioning	20	15	Competitively priced compared to similar products in the market.	—
Competition	10	3	Facing strong competition from established and new brands in the segment.	—
Use-case Advantage	5	3	Versatile concealer suitable for various skin types and concerns.	—
Final Market Score	100	66/100 (3.30/5)	Blue Heaven Photo Perfect Concealer offers good value and performance in the growing Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—