BBLUNT Hair Color Natural Black 300 g

BBLUNT Hair Color Natural Black 300 g

- BBLUNT Hair Color in Natural Black shade is a permanent hair color that provides excellent gray coverage and vibrant, long-lasting color.

- Key features of this hair color include a unique formula with keratin, argan oil, and silk proteins to nourish and strengthen hair, as well as multi-dimensional shine technology for a natural-looking finish.

- This product is suitable for those looking to cover gray hair, add depth and richness to their natural black hair, or try out a new hair color without damaging their hair.

- Pros of the BBLUNT Hair Color in Natural Black include its easy application process, salon-like results at home, and the addition of ingredients that nourish and protect the hair. However, some users may find the color to be slightly darker than expected or experience fading over time.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers natural black shade and long-lasting color.	Beauty Insider
Brand Strength	20	15	BBLUNT is a well-established brand with strong consumer trust.	Brand Equity
Category Momentum	20	10	Growing demand for permanent hair color in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing competition from other established hair color brands.	Cosmetics Business
Use-case Advantage	5	5	Easy application process suitable for home use.	Vogue
Final Market Score	100	66/100 (3.30/5)	BBLUNT Hair Color in Natural Black holds a strong position in the Indian market for permanent hair color.

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