Yardley London English Rose Moisturizing Body Lotion With Germ Shield Infused With Rose Geranium Oil Daily Use Hand Body Lotion With Vitamin C B3 For Women 400ml

Yardley London English Rose Moisturizing Body Lotion With Germ Shield Infused With Rose Geranium Oil Daily Use Hand Body Lotion With Vitamin C B3 For Women 400ml

This Yardley London English Rose Moisturizing Body Lotion is a luxurious blend of ingredients that hydrate and nourish the skin, leaving it soft and supple.

Key Features: - Infused with Rose Geranium Oil for a delicate floral fragrance - Contains Vitamin C and B3 to brighten and even out skin tone - Germ Shield formula helps protect against environmental pollutants - Suitable for daily use on both hands and body

For whom: This body lotion is perfect for women looking for a moisturizer that not only hydrates their skin but also provides added benefits like brightening and protection.

Pros: - Rich and creamy texture that absorbs quickly into the skin - Lovely English Rose fragrance that lingers throughout the day - Nourishing ingredients leave skin feeling smooth and hydrated

Cons: - Some may find the fragrance too strong - May not be suitable for those with sensitive skin due to added fragrance and Vitamin C

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in Vitamin C and B3, infused with Rose Geranium Oil, meeting consumer preferences for natural ingredients.	Euromonitor
Brand Strength	20	18	Yardley London is a well-established brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for premium body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body lotions in the market.	Retail360
Competition	10	8	Facing competition from other established premium body lotion brands offering similar benefits.	Nielsen
Use-case Advantage	5	5	Suitable for daily use, providing long-lasting moisturization and germ protection.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Yardley London English Rose Body Lotion offers a compelling blend of natural ingredients and competitive pricing in the growing premium body lotion segment in India.

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