Vitalogy Exfoliating Back Scrubber with Handles 35 Inch Double Sided Back Exfoliator Body Scrub Towel PLANT FABRIC Washcloth Bath Tool for Use in Shower Back Washer to Deep Clean Your Skin for Men Women Pink

Vitalogy Exfoliating Back Scrubber with Handles 35 Inch Double Sided Back Exfoliator Body Scrub Towel PLANT FABRIC Washcloth Bath Tool for Use in Shower Back Washer to Deep Clean Your Skin for Men Women Pink

The Vitalogy Exfoliating Back Scrubber is a must-have tool for anyone looking to effectively exfoliate and cleanse their skin. This 35-inch double-sided back scrubber is made from plant fabric and is designed to provide a deep clean and remove dead skin cells, leaving your skin feeling smooth and rejuvenated.

Key Features: - Features handles on each end for easy maneuvering - Double-sided design for maximum exfoliation - Made from plant fabric for a eco-friendly option - Helps to improve circulation and promote healthy skin - Suitable for both men and women

For whom: The Vitalogy Exfoliating Back Scrubber is suitable for anyone looking to improve the overall health and appearance of their skin. Whether you have dry, dull skin or are prone to breakouts, this back scrubber can help to deeply cleanse and exfoliate to reveal a healthier, glowing complexion.

Pros: - Easy to use with handles on each end - Double-sided design for maximum exfoliation - Made from plant fabric for an eco-friendly option - Helps to improve circulation and promote healthy skin

Cons: - May be too rough for sensitive skin types - Some users may find the 35-inch length difficult to maneuver.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long 35-inch handles and double-sided exfoliation suitable for Indian consumers.	Brand website, Customer reviews
Brand Strength	20	18	Established brand with positive consumer reviews in India.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for bath accessories in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in India.	Price comparison websites
Competition	10	8	Facing moderate competition from other bath brush brands in India.	Retail store survey
Use-case Advantage	5	5	Addresses the need for deep skin cleansing in Indian climate.	Personal experience
Final Market Score	100	76/100 (3.80/5)	Well-positioned bath brush with strong brand and features for Indian market.

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