Top Collection Deodorant Perfume Spray Influential 150ml

Top Collection Deodorant Perfume Spray Influential 150ml

Key Features: - Long-lasting fragrance - Refreshing scent - Convenient spray bottle - Suitable for daily use - Affordable price point - Compact size for easy portability

For whom: - Those looking for a reliable and affordable deodorant perfume spray - Individuals who want a refreshing and long-lasting fragrance - People who prefer convenience and ease of application

Pros: - Long-lasting fragrance that keeps you feeling fresh all day - Convenient spray bottle for easy application - Affordable price point for budget-conscious consumers

Cons: - Scent may not be strong enough for those looking for a more intense fragrance - Some users may prefer a larger bottle size for longer use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with consumer preferences	BusinessToday, CNBC
Brand Strength	20	10	Recognizable brand with loyal customer base	TOI, Hindu
Category Momentum	20	15	Strong demand for deodorants in Indian market	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products	EconomicTimes, BusinessLine
Competition	10	6	Facing moderate competition from established brands	Livemint, FinancialExpress
Use-case Advantage	5	5	Addresses specific needs of Indian consumers	Outlook, IndiaToday
Final Market Score	100	66/100 (3.30/5)	Well-positioned deodorant spray with strong market appeal in India

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—