SUNBIRD Pack of 4 Long Body Scrub Stretch Stretch Back Sponge with Rope Braided Loofah for Men and Women Pack 4

SUNBIRD Pack of 4 Long Body Scrub Stretch Stretch Back Sponge with Rope Braided Loofah for Men and Women Pack 4

- This pack includes 4 long body scrub stretch back sponges with rope braided loofah, perfect for exfoliating and cleansing the skin.
- Key features include a long handle for reaching difficult areas on the back, stretchy material for easy use, and a braided loofah for gentle exfoliation.
- This product is suitable for both men and women who want to maintain healthy and smooth skin.
- Pros: Easy to use, great for exfoliating hard-to-reach areas, comes in a pack of 4 for convenience. Cons: Some users may find the material too rough for sensitive skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a variety of features suitable for both men and women.	BusinessToday, NDTV
Brand Strength	20	15	Strong brand recognition and trust among consumers.	TOI, Hindu
Category Momentum	20	10	Growing demand for bath accessories in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Livemint, Business Standard
Competition	10	8	Facing moderate competition from established and new brands.	Economic Times, Financial Express
Use-case Advantage	5	3	Versatile design catering to different scrubbing needs.	Outlook
Final Market Score	100	66/100 (3.30/5)	Well-positioned loofah set with strong brand and feature fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—