Speaking Tree Delightful Tea Tree Handmade Soap 100 gms Pack of 3

Speaking Tree Delightful Tea Tree Handmade Soap 100 gms Pack of 3

About Product: This handmade soap is enriched with Tea Tree oil, known for its antibacterial and antifungal properties. It helps in treating acne, soothing dry skin, and reducing inflammation.

Key Features: - Made with natural ingredients - Suitable for all skin types - Cruelty-free and eco-friendly - Helps in maintaining healthy skin

For whom: This soap is suitable for people with acne-prone skin, oily skin, or those looking for a natural solution to skincare concerns.

Pros: - Helps in reducing acne and inflammation - Moisturizes and nourishes the skin - Gentle and suitable for daily use

Cons: - Some may find the scent of Tea Tree oil overpowering - Can be slightly drying for those with extremely dry skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tea tree oil known for its antibacterial properties, aligns with consumer preference for organic ingredients.	Euromonitor
Brand Strength	20	18	Established brand with loyal customer base and positive reputation.	Brandwatch
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar handmade soap brands in the market.	Retail360
Competition	10	10	Facing moderate competition from other natural soap brands in the same category.	Gartner
Use-case Advantage	5	3	Offers gentle cleansing suitable for sensitive skin types.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Well-positioned handmade soap with strong brand and ingredient appeal in a competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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