SkinDX Sulphur 5 W W Salicylic Acid 2 W W Anti Bacterial Anti Fungal Soap Anti Acne Tan Removal Glow Germ Protection 75 Gm Pack of 3

SkinDX Sulphur 5 W W Salicylic Acid 2 W W Anti Bacterial Anti Fungal Soap Anti Acne Tan Removal Glow Germ Protection 75 Gm Pack of 3

SkinDX Sulphur Soap is a powerful anti-bacterial and anti-fungal soap that contains 5% sulphur and 2% salicylic acid. This soap is designed to effectively target and eliminate acne, remove tan, promote a healthy glow, and provide protection against germs.

Key Features: - Contains 5% sulphur and 2% salicylic acid for maximum effectiveness - Helps in acne treatment and prevention - Removes tan and promotes a healthy glow - Provides protection against bacteria and fungi - Comes in a pack of 3, each containing 75g of soap

For whom: SkinDX Sulphur Soap is ideal for those who struggle with acne, tan removal, and maintaining healthy skin. It is suitable for individuals of all skin types.

Pros: - Powerful anti-bacterial and anti-fungal properties - Effective in treating and preventing acne - Helps in removing tan and promoting glowing skin - Convenient pack of 3 for long-lasting use

Cons: - May not be suitable for individuals with sensitive skin - Strong smell due to sulphur content

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients like salicylic acid and sulphur for effective acne treatment and tan removal.	Dermatologist India
Brand Strength	20	15	Established brand with a reputation for skincare products in India.	Brand Equity
Category Momentum	20	10	Growing demand for anti-acne and anti-bacterial soap bars in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar anti-acne soap bars in the market.	Retail Today
Competition	10	6	Facing competition from established brands offering similar anti-acne and anti-bacterial soap bars in India.	Market Watch
Use-case Advantage	5	5	Offers germ protection and glow enhancement in addition to acne treatment, appealing to health-conscious consumers.	Healthcare India
Final Market Score	100	66/100 (3.30/5)	Competitively positioned anti-acne soap bar with additional benefits, facing strong market demand in India.

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