Pears Naturale Vitamin C Soap 4x125gm

Pears Naturale Vitamin C Soap 4x125gm

Pears Naturale Vitamin C Soap is a gentle and refreshing soap that is enriched with Vitamin C to help brighten and rejuvenate the skin. It is suitable for all skin types and is free from harsh chemicals, making it perfect for daily use.

Key Features: 1. Enriched with Vitamin C for a brightening effect 2. Gentle and refreshing on the skin 3. Free from harsh chemicals 4. Suitable for all skin types

For whom: This soap is ideal for anyone looking to improve the overall appearance and health of their skin. It is perfect for those with dull or tired-looking skin who want to boost radiance and rejuvenate their complexion.

Pros: 1. Leaves skin feeling refreshed and revitalized 2. Helps brighten and rejuvenate the skin 3. Suitable for daily use 4. Gentle on all skin types

Cons: 1. May not be suitable for those with extremely sensitive skin 2. Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Vitamin C is a popular ingredient in skincare products due to its antioxidant properties.	Vogue
Brand Strength	20	18	Pears is a well-established brand in India known for quality and trust.	Brand Equity
Category Momentum	20	15	Solid soap bars are a staple in Indian households with consistent demand.	Mintel
Price Positioning	20	10	Competitively priced compared to similar vitamin C soap bars in the market.	Retail Today
Competition	10	0	Intense competition in the soap bar market with multiple brands offering similar products.	Business Standard
Use-case Advantage	5	3	Offers skin brightening benefits along with cleansing, appealing to health-conscious consumers.	India Today
Final Market Score	100	66/100 (3.30/5)	Pears Naturale Vitamin C Soap 4x125gm holds a strong position in the Indian solid soap bar market with its trusted brand and unique vitamin C formulation.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—