Lifebuoy Lemon Aloe Fresh 125g Pk of 7

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Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

66/100 (3.30/5)

Decent

Lifebuoy Lemon Aloe Fresh 125g Pk of 7 holds a strong position in the Indian solid soap bars market segment.

Rs.325.00 Rs.370.00

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Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The lemon and aloe vera combination offers a refreshing and nourishing experience, aligning well with consumer preferences for natural ingredients.	Mint
Brand Strength	20	18	Lifebuoy is a trusted brand in India known for its quality and effectiveness in germ protection.	Brand Equity
Category Momentum	20	15	Solid soap bars are a staple in Indian households with consistent demand.	Nielsen
Price Positioning	20	10	Competitively priced within the segment, making it accessible to a wide range of consumers.	Business Standard
Competition	10	0	Facing strong competition from other established brands in the solid soap bars category.	Economic Times
Use-case Advantage	5	3	The pack of 7 provides value for money and convenience for regular users.	ET Retail
Final Market Score	100	66/100 (3.30/5)	Lifebuoy Lemon Aloe Fresh 125g Pk of 7 holds a strong position in the Indian solid soap bars market segment.

STORE NAME	DESCRIPTION	PRICE
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Lifebuoy Lemon Aloe Fresh 125g Pk of 7 In Stock COD