Godrej No 1 Bathing Soap Sandal Turmeric 100g Pack of 5

Godrej No 1 Bathing Soap Sandal Turmeric 100g Pack of 5

About Product: Godrej No 1 Sandal Turmeric Bathing Soap is a popular choice for those looking for a natural and refreshing bathing experience. Made with the goodness of sandalwood and turmeric, this soap is known for its gentle cleansing properties and soothing fragrance.

Key Features: - Enriched with the benefits of sandalwood and turmeric - Gentle on skin and suitable for all skin types - Leaves skin feeling soft and refreshed - Has a long-lasting fragrance - Comes in a pack of 5, making it convenient for regular use

For whom: This soap is suitable for all age groups and skin types. It is especially beneficial for those with sensitive skin as it is gentle and non-drying.

Pros: - Natural ingredients provide nourishment to the skin - Refreshing fragrance that lingers throughout the day - Value pack of 5 ensures long-lasting use - Suitable for daily use without causing any skin irritations

Cons: - Some users may find the fragrance overpowering - Packaging could be more eco-friendly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sandal and turmeric are popular natural ingredients in Indian skincare products.	Vogue India
Brand Strength	20	18	Godrej No 1 is a trusted brand with a long-standing presence in the Indian market.	Brand Equity
Category Momentum	20	15	Solid soap bars are a staple in Indian households with consistent demand.	Mintel
Price Positioning	20	10	Competitively priced compared to similar soap bars in the market.	Retail360
Competition	10	8	Faces competition from other established soap brands in the Indian market.	Business Standard
Use-case Advantage	5	5	Offers skin benefits of sandal and turmeric suitable for daily use.	Femina
Final Market Score	100	76/100 (3.80/5)	Well-positioned soap bar with strong brand and ingredient fit for Indian market.

Factor	Rating (out of 5)	Notes
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