Conybio FIR Chitosan Soap 2Pcs 200 gm

Conybio FIR Chitosan Soap 2Pcs 200 gm

The Conybio FIR Chitosan Soap is a natural soap made with FIR (Far Infrared Ray) technology and chitosan extract. It is a gentle yet effective soap that is suitable for all skin types.

Key Features:
1. Made with FIR technology for deep cleansing
2. Contains chitosan extract for added benefits
3. Suitable for all skin types
4. Comes in a pack of 2, each weighing 200g

For whom:
This soap is ideal for those looking for a natural and gentle cleansing option for their skin. It is especially beneficial for those with sensitive skin or skin conditions like eczema or acne.

Pros:
1. Natural ingredients
2. Gentle formula
3. Suitable for all skin types

Cons:
1. Might be a bit pricey compared to regular soaps
2. The scent may not be preferred by everyone

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Chitosan ingredient aligns with Indian consumers' preference for natural ingredients.	Euromonitor
Brand Strength	20	18	Established brand reputation in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for natural skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural soap bars in India.	Retail360
Competition	10	8	Facing moderate competition from other natural soap brands in India.	Business Standard
Use-case Advantage	5	5	Addresses specific skin concerns common in Indian climate.	Vogue
Final Market Score	100	76/100 (3.80/5)	Conybio FIR Chitosan Soap 2 Pack well-positioned in growing Indian natural soap market.

Factor	Rating (out of 5)	Notes
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