BAKE 2 Kojic Acid Scrub Treatment Soap 200 Gms for Pigmentation Dark Spots Tan Removal Brightens Underarms With Alpha Arbutin Lactic Acid Niacinamide Soap for Women Men 100g x 2

BAKE 2 Kojic Acid Scrub Treatment Soap 200 Gms for Pigmentation Dark Spots Tan Removal Brightens Underarms With Alpha Arbutin Lactic Acid Niacinamide Soap for Women Men 100g x 2

The BAKE 2 Kojic Acid Scrub Treatment Soap is a powerful skincare product designed to target pigmentation, dark spots, and tan removal. With key ingredients such as Alpha Arbutin, Lactic Acid, and Niacinamide, this soap helps to brighten underarms and leave the skin looking radiant.

Key Features: - Contains Kojic Acid for skin lightening - Alpha Arbutin helps to even out skin tone - Lactic Acid exfoliates and brightens the skin - Niacinamide reduces inflammation and redness

This soap is suitable for both women and men who are dealing with pigmentation issues, dark spots, or uneven skin tone. It is gentle enough for daily use and can be used on the face, body, and underarms.

Pros: - Effective in fading dark spots and pigmentation - Leaves skin feeling smooth and refreshed - Suitable for all skin types - Can be used on multiple areas of the body

Cons: - May cause dryness in some individuals - Results may vary depending on skin type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients for pigmentation and tan removal.	Dermatologist India
Brand Strength	20	18	Established brand with positive customer reviews online.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for natural skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Pricebaba
Competition	10	8	Facing competition from other established skincare brands in India.	Nykaa
Use-case Advantage	5	5	Addresses a common skin concern for both men and women.	Vogue India
Final Market Score	100	76/100 (3.80/5)	Competitively positioned soap bar with strong brand and effective ingredients.

Factor	Rating (out of 5)	Notes
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