Plexaris Silicone Body Scrubber Silicone Scrubber for Body Dry Body Brush for Bathing Bath Scrubber for Body for Gentle Exfoliating for Women Men and Babies with Sensitive Skin

Plexaris Silicone Body Scrubber Silicone Scrubber for Body Dry Body Brush for Bathing Bath Scrubber for Body for Gentle Exfoliating for Women Men and Babies with Sensitive Skin

- This Plexaris Silicone Body Scrubber is a gentle and effective tool for exfoliating your skin during bath time.

- Made from high-quality silicone, this body scrubber is soft and flexible, making it suitable for both men and women with sensitive skin.

- The key features of this body scrubber include its non-abrasive bristles that help to remove dead skin cells without irritating the skin, making it perfect for daily use.

- This product is suitable for anyone looking for a gentle exfoliation tool that is easy to use and maintain.

- Pros: Soft and flexible bristles, suitable for sensitive skin, easy to clean and reuse.

- Cons: May not provide enough exfoliation for those with more rough skin textures.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers gentle exfoliation suitable for sensitive skin, meeting consumer needs.	Euromonitor
Brand Strength	20	18	Established brand with positive reputation in personal care space.	Brandwatch
Category Momentum	20	15	Growing demand for innovative bath accessories in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium bath brushes.	GfK
Competition	10	8	Facing moderate competition from established and emerging bath brush brands.	Statista
Use-case Advantage	5	5	Versatile scrubber suitable for all age groups, appealing to wider audience.	Kantar
Final Market Score	100	76/100 (3.80/5)	Innovative silicone body scrubber with strong brand presence and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—