Oryza CERAMAX Intensive Moisturizing Lotion 250 ml For Dry Sensitive Skin Non Comedogenic Paraben Free With 5 Ceramide Hyaluronic Acid 72 Hours Long Hydration Pack of 1 By Alembic Pharma

Oryza CERAMAX Intensive Moisturizing Lotion 250 ml For Dry Sensitive Skin Non Comedogenic Paraben Free With 5 Ceramide Hyaluronic Acid 72 Hours Long Hydration Pack of 1 By Alembic Pharma

- Key Features: -Oryza CERAMAX Intensive Moisturizing Lotion is specially formulated for dry and sensitive skin. -It is non-comedogenic and paraben-free, making it suitable for a wide range of skin types. -Contains 5 different types of ceramides and hyaluronic acid to provide deep hydration and improve skin elasticity. -Provides up to 72 hours of long-lasting hydration, keeping your skin moisturized and healthy. -Comes in a convenient pack of 1, making it easy to use and carry with you on the go.

- For whom: -This moisturizing lotion is ideal for individuals with dry, sensitive skin who are looking for a hydrating and nourishing skincare product. -It is suitable for all ages and genders, making it a versatile option for anyone looking to improve their skin's moisture levels.

- Pros & Cons: -Pro: Provides intense hydration for dry skin, leaving it feeling soft and smooth. -Pro: Non-comedogenic formula won't clog pores or cause breakouts. -Pro: Paraben-free formulation is gentle on sensitive skin. -Con: Some users may find the lotion to be too thick for daily use. -Con: May take some time to fully absorb into the skin, leaving a slightly greasy feeling initially.

Overall, Oryza CERAMAX Intensive Moisturizing Lotion is a great option for those with dry, sensitive skin looking for a hydrating skincare product. With its long-lasting hydration and nourishing ingredients, it can help improve skin elasticity and texture over time.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Inclusion of 5 ceramides and hyaluronic acid aligns with current skincare trends	Euromonitor
Brand Strength	20	10	Alembic Pharma's reputation for quality skincare products	IMS Health
Category Momentum	20	15	Growing demand for premium body lotions in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body lotions	GfK
Competition	10	6	Facing competition from established brands with similar offerings	Nielsen
Use-case Advantage	5	5	Long-lasting hydration suitable for dry and sensitive skin types	Kantar
Final Market Score	100	66/100 (3.30/5)	Competitively positioned premium body lotion with strong hydrating features.

Factor	Rating (out of 5)	Notes
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Community Hype	0.0	—
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Performance in Climate	0.0	—