ORIFLAME Smoothing Sugar Scrub Small Pack 75Gm Each Pack Of 2

ORIFLAME Smoothing Sugar Scrub Small Pack 75Gm Each Pack Of 2

ORIFLAME Smoothing Sugar Scrub is a gentle exfoliating scrub that helps to remove dead skin cells and impurities, leaving the skin feeling smooth and refreshed. Each pack contains 75g of product, making it perfect for travel or for trying out the product before committing to a larger size.

Key Features: - Contains sugar particles that gently exfoliate the skin - Enriched with natural ingredients such as shea butter and coconut oil - Leaves the skin feeling soft and smooth - Suitable for all skin types

For whom: This ORIFLAME Smoothing Sugar Scrub is suitable for anyone looking to exfoliate their skin and achieve a smoother, more radiant complexion. It is gentle enough for all skin types, including sensitive skin.

Pros: - Small pack size is convenient for travel or trying out the product - Gentle exfoliation leaves the skin feeling soft and smooth - Enriched with natural ingredients for added skin benefits

Cons: - May not be suitable for those with very sensitive skin - Small pack size may not be cost-effective for regular use in the long term

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The sugar scrub formulation and pack size cater well to Indian consumer preferences.	Euromonitor
Brand Strength	20	15	Oriflame is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	10	Body scrubs are in high demand in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the Indian market segment.	Retail360
Competition	10	6	Faces moderate competition from similar products in the market.	Kantar
Use-case Advantage	5	5	Offers effective exfoliation for smooth skin, meeting consumer needs.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Oriflame Smoothing Sugar Scrub Small Pack is well-positioned in the competitive Indian body scrub market.

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