Hivado Men s Body Lotion Deep Hydration 24 Hour Moisture Lock Watermelon Seed Shea Butter Lightweight Non Greasy Fast Absorbing For Rough Dry Skin Sulphate Paraben Free 250ml

Hivado Men s Body Lotion Deep Hydration 24 Hour Moisture Lock Watermelon Seed Shea Butter Lightweight Non Greasy Fast Absorbing For Rough Dry Skin Sulphate Paraben Free 250ml

About Product: Hivado Men's Deep Hydration Body Lotion is a specially formulated lotion designed to provide 24-hour moisture lock for rough and dry skin. Made with nourishing watermelon seed and shea butter, this lotion is lightweight, non-greasy, and fast absorbing.

Key Features: - Provides deep hydration for rough and dry skin - 24-hour moisture lock - Lightweight and non-greasy formula - Fast absorbing - Contains watermelon seed and shea butter - Sulfate and paraben free

For whom: This body lotion is perfect for men with rough and dry skin who are looking for a hydrating and non-greasy formula.

Pros: - Long-lasting hydration - Lightweight and fast absorbing - Nourishing watermelon seed and shea butter - Sulfate and paraben free

Cons: - May not be suitable for those with allergies to watermelon seed or shea butter - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Watermelon Seed & Shea Butter align with current consumer preferences for natural ingredients	Euromonitor
Brand Strength	20	18	Established brand with positive reputation in skincare	Brandwatch
Category Momentum	20	15	Growing demand for premium body lotions in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body lotions in the market	GfK
Competition	10	8	Facing strong competition from established and emerging brands in the body lotion segment	Nielsen
Use-case Advantage	5	5	24-hour moisture lock and fast-absorbing formula cater to busy urban consumers	Kantar
Final Market Score	100	76/100 (3.80/5)	Well-positioned premium body lotion with natural ingredients, facing competitive market

Factor	Rating (out of 5)	Notes
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