United Colors of Benetton United Dreams Love Yourself Deodorant Spray 150ml For Women

United Colors of Benetton United Dreams Love Yourself Deodorant Spray 150ml For Women

About Product: United Colors of Benetton United Dreams Love Yourself Deodorant Spray is a refreshing and long-lasting fragrance designed specifically for women. Its captivating floral and fruity notes create a unique and invigorating scent that keeps you feeling confident all day long.

Key Features: - 150ml size for easy portability - Floral and fruity fragrance notes - Long-lasting formula - Designed for women

For whom: This deodorant spray is perfect for women who are looking for a refreshing and captivating scent to keep them feeling confident and beautiful throughout the day.

Pros: - Long-lasting fragrance - Portable size - Captivating floral and fruity notes

Cons: - Some may find the scent too strong for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian women.	Vogue, Femina
Brand Strength	20	15	United Colors of Benetton is a well-known brand in India.	Brand Equity, Forbes
Category Momentum	20	10	Strong growth in deodorant market in India.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard, The Hindu
Competition	10	8	Facing moderate competition from other established brands.	Livemint, Business Insider
Use-case Advantage	5	3	Addresses specific needs of women in India.	India Today
Final Market Score	100	66/100 (3.30/5)	Well-positioned deodorant for Indian women's market.

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