RASASI Blue Lady Deodorant For Women 200ml Deodorant Body Spray Skin Friendly Deo Body Spray For Women Long Lasting Body Spray Odour Protection

RASASI Blue Lady Deodorant For Women 200ml Deodorant Body Spray Skin Friendly Deo Body Spray For Women Long Lasting Body Spray Odour Protection

This RASASI Blue Lady deodorant is a 200ml body spray that is designed specifically for women. It offers long-lasting protection against body odor while being gentle on the skin.

Key features of this deodorant include its skin-friendly formula that is suitable for all skin types. It has a pleasant fragrance that keeps you feeling fresh and confident throughout the day.

This deodorant is ideal for women who lead active lifestyles and want to stay fresh and odor-free. Whether you're at work, at the gym, or out with friends, this deodorant will keep you feeling and smelling great.

Pros of the RASASI Blue Lady deodorant include its long-lasting odor protection, skin-friendly formula, and pleasant fragrance. It is also easy to use and convenient to carry with you wherever you go.

Cons of this deodorant may include the fragrance not suiting everyone's preferences or the need for reapplication throughout the day for some individuals.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	200ml size & long-lasting features align with Indian preferences	BusinessToday, Outlook
Brand Strength	20	10	RASASI well-known for quality in Indian market	TOI, Hindu
Category Momentum	20	15	Deodorant market growing rapidly in India	Mint, ET
Price Positioning	20	10	Competitively priced for Indian market segment	BusinessLine, LiveMint
Competition	10	6	Facing strong competition from established and emerging brands	BrandEquity, Retail4Growth
Use-case Advantage	5	5	Offers skin-friendly and long-lasting odor protection	Vogue, Femina
Final Market Score	100	66/100 (3.30/5)	RASASI Blue Lady Deodorant: Well-positioned in growing Indian market.

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