Nivea Deodorant for Women Deo Milk Sensitive 150 ml

Nivea Deodorant for Women Deo Milk Sensitive 150 ml

Nivea Deodorant for Women Deo Milk Sensitive is a gentle and nourishing deodorant specifically designed for those with sensitive skin. Its mild formula is enriched with milk proteins and a delicate scent, providing long-lasting protection against body odor without irritating the skin.

Key Features:
- Mild and gentle formula
- Enriched with milk proteins
- Delicate scent
- Long-lasting protection against body odor
- Suitable for sensitive skin

For whom:
This deodorant is perfect for women with sensitive skin who are looking for a gentle yet effective solution to combat body odor.

Pros:
- Nourishing formula
- Long-lasting protection
- Gentle on sensitive skin
- Delicate scent

Cons:
- May need to reapply throughout the day for maximum effectiveness
- Some users may prefer a stronger scent

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The deodorant's sensitive formula meets the needs of Indian consumers with skin sensitivity.	Kantar
Brand Strength	20	18	Nivea is a well-established brand with strong consumer trust in India.	Euromonitor
Category Momentum	20	15	Growing demand for sensitive skin deodorants in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	0	Intense competition in the deodorant market may impact market share.	AC Nielsen
Use-case Advantage	5	3	Offers long-lasting protection for sensitive skin, a key need in the Indian market.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Nivea Deodorant for Women Deo Milk Sensitive 150 ml is well-positioned in the Indian market due to its brand strength and product fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—