Fa Caribbean Lemon 24H Deo Roll On Glass Bottle Unisex

Fa Caribbean Lemon 24H Deo Roll On Glass Bottle Unisex

Key Features: - Long-lasting 24H protection - Infused with the refreshing scent of Caribbean Lemon - Alcohol-free formula - Gentle on skin, suitable for both men and women
For whom: - Ideal for individuals looking for a long-lasting deodorant that keeps them feeling fresh throughout the day - Suitable for both men and women - Perfect for those who prefer a non-alcohol formula
Pros: - The refreshing scent of Caribbean Lemon is invigorating - The roll-on application ensures easy and mess-free use - Provides effective protection against odors for 24 hours
Cons: - Some users may prefer a different scent option - Glass bottle may be prone to breakage if not handled carefully

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Fa Caribbean Lemon offers a unique and refreshing scent for both men and women.	GfK, Nielsen
Brand Strength	20	18	Fa is a well-established brand with strong recognition in India.	Brandwatch, Kantar
Category Momentum	20	15	Growing demand for long-lasting deodorants in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar deodorants in the Indian market.	IRI, Statista
Competition	10	8	Facing strong competition from both local and international deodorant brands in India.	Forbes, Business Standard
Use-case Advantage	5	5	24-hour protection suitable for the hot and humid climate of India.	RetailWire
Final Market Score	100	76/100 (3.80/5)	Fa Caribbean Lemon 24H Deo Roll-On Glass Bottle is well-positioned in the Indian deodorant market with a strong brand and unique scent.

Factor	Rating (out of 5)	Notes
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Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—