EDW Essenza Ignite Luxury Perfume Spray for Women 125ml Deodorant for Women

EDW Essenza Ignite Luxury Perfume Spray for Women 125ml Deodorant for Women

br /> This luxury perfume spray is a must-have for women who want to make a statement with their fragrance. It is a blend of exotic and floral notes that exude confidence and sophistication. br /> Key Features:
- Long-lasting fragrance
- Unique blend of exotic and floral notes
- Comes in a chic 125ml bottle
- Perfect for day or night wear
br /> For whom:
This perfume is perfect for women who want to stand out and make a lasting impression. Whether you're going to a fancy dinner or a casual day out, this perfume will enhance your overall aura and leave a trail of elegance wherever you go. br /> Pros:
- Long-lasting fragrance that stays on all day
- Unique blend of exotic and floral notes that sets it apart from other perfumes
- Chic and sophisticated packaging that looks great on any vanity
br /> Cons:
- Some may find the fragrance to be too strong for everyday wear
- The price point may be a bit high for some budgets

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of appealing fragrances for Indian consumers.	Fragrance Foundation
Brand Strength	20	18	Well-established brand with high brand recall in India.	Brand Equity
Category Momentum	20	15	Strong growth in deodorant market in India.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar luxury deodorants in India.	Retail360
Competition	10	0	Intense competition from both local and international deodorant brands in India.	Mint
Use-case Advantage	5	3	Long-lasting fragrance suitable for Indian weather conditions.	Vogue
Final Market Score	100	66/100 (3.30/5)	Strong brand and product offering in a growing Indian deodorant market.

Factor	Rating (out of 5)	Notes
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