AXE Signature Mysterious No Gas Deodorant Bodyspray For Men 154 Ml Tropical Green

AXE Signature Mysterious No Gas Deodorant Bodyspray For Men 154 Ml Tropical Green

The AXE Signature Mysterious Deodorant Bodyspray is a long-lasting fragrance designed specifically for men. Its unique formula ensures a refreshing scent that keeps you feeling fresh all day long.

Key Features:
- No gas formula
- Long-lasting fragrance
- Tropical green scent
For whom:
This deodorant bodyspray is perfect for men who want a fresh and invigorating scent that lasts throughout the day. Whether you're heading to work, hitting the gym, or going out with friends, this deodorant will keep you feeling confident and smelling great.

Pros:
- Long-lasting fragrance
- No gas formula prevents wastage
- Refreshing tropical green scent
Cons:
- Some may find the scent too strong
- May not be suitable for those with sensitive skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	No gas formula and tropical scent align with current consumer preferences.	Hindu Business Line, India Today
Brand Strength	20	10	AXE is a well-known brand among Indian men.	Brand Equity, Business Standard
Category Momentum	20	15	Strong growth in deodorant market in India.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar deodorants in the market.	Livemint, Business Today
Competition	10	6	Facing competition from established and emerging deodorant brands.	The Economic Times, CNBC
Use-case Advantage	5	5	Long-lasting fragrance suitable for daily use.	Outlook
Final Market Score	100	66/100 (3.30/5)	AXE Signature Mysterious Deodorant has a strong market position in the growing Indian deodorant segment.

Factor	Rating (out of 5)	Notes
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Community Hype	0.0	—
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