Yardley London Shower Gel Floral Essence With Natural Floral Oils Of Iris Violet No Parabens No Silicones 500ml

Yardley London Shower Gel Floral Essence With Natural Floral Oils Of Iris Violet No Parabens No Silicones 500ml

Yardley London Shower Gel Floral Essence is a luxurious body wash infused with natural floral oils of iris and violet. It contains no parabens or silicones, making it gentle and nourishing for the skin.

Key Features:
- Infused with natural floral oils of iris and violet
- No parabens or silicones
- Luxurious and gentle on the skin
- Leaves a long-lasting floral scent

For whom:
This shower gel is perfect for anyone looking to indulge in a luxurious and fragrant shower experience. It is suitable for all skin types, including sensitive skin.

Pros:
- Nourishing formula with natural floral oils
- Gentle and hydrating on the skin
- Leaves a long-lasting floral scent

Cons:
- Some users may find the scent too strong
- The packaging may be too bulky for travel

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The use of natural floral oils like iris and violet appeals to the Indian consumers' preference for natural ingredients.	GfK, Nielsen
Brand Strength	20	10	Yardley London is a well-established brand in India with a loyal customer base.	Brandwatch, Kantar
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced for a premium body wash gel in the Indian market.	IRI, Retail360
Competition	10	6	Facing competition from other premium body wash gel brands offering similar natural formulations in India.	Euromonitor, Mintel
Use-case Advantage	5	5	The floral essence provides a luxurious and refreshing shower experience, catering to consumers seeking indulgence in their daily routine.	Spins, IRI
Final Market Score	100	66/100 (3.30/5)	Yardley London Shower Gel Floral Essence is well-positioned in the growing Indian premium body wash gel market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—