The Derma Co 1 Salicylic Acid Daily Exfoliating Body Wash with Salicylic Acid Glycolic Acid PENTAVITIN 250ml Helps to Prevent Body Acne Cleanse Skin

The Derma Co 1 Salicylic Acid Daily Exfoliating Body Wash with Salicylic Acid Glycolic Acid PENTAVITIN 250ml Helps to Prevent Body Acne Cleanse Skin

Key Features: - Contains 1% Salicylic Acid and Glycolic Acid for exfoliation - PENTAVITIN helps to hydrate and moisturize the skin - Helps prevent body acne and cleanse the skin effectively

For whom: - Suitable for individuals with body acne or those looking for a gentle exfoliating body wash - Recommended for all skin types, including sensitive skin

Pros: - Effective in preventing body acne and keeping the skin clear - Gentle yet powerful exfoliation helps to remove dead skin cells - Hydrates and moisturizes the skin, leaving it soft and smooth

Cons: - May not be suitable for those with extremely sensitive skin - Some individuals may experience dryness if used too frequently

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Effective combination of salicylic acid, glycolic acid, and PENTAVITIN for acne prevention and skin cleansing.	Dermatologist India
Brand Strength	20	15	Strong brand reputation in skincare segment in India.	Brandwatch
Category Momentum	20	10	Growing demand for specialized body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body wash gels in India.	Retail Insights
Competition	10	6	Facing moderate competition from established and emerging brands offering similar body wash gels in India.	MarketWatch
Use-case Advantage	5	5	Addresses specific need for body acne prevention and skin exfoliation in Indian consumers.	SkinCareToday
Final Market Score	100	66/100 (3.30/5)	Well-positioned body wash gel with strong brand and effective acne prevention features in a growing Indian market.

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