Rubz Lavender body wash enriched with Lavender extract Almond Oil Deep Cleansing Aromatherapy Body Cleanser Paraben Free Bath Care for Men Women 5 Liter with 500 ml Refillable Bottle

Rubz Lavender body wash enriched with Lavender extract Almond Oil Deep Cleansing Aromatherapy Body Cleanser Paraben Free Bath Care for Men Women 5 Liter with 500 ml Refillable Bottle

Key Features: - Enriched with Lavender extract and Almond Oil for a soothing and relaxing aromatherapy experience - Deep cleansing formula effectively removes dirt and impurities from the skin - Paraben-free, making it safe for daily use - Comes in a convenient 5 liter size with a 500 ml refillable bottle for easy use and storage
For whom: - Ideal for men and women who enjoy a luxurious and calming body wash experience - Suitable for all skin types, including sensitive skin
Pros: - The Lavender extract helps to relax the mind and body, making it perfect for unwinding after a long day - The Almond Oil moisturizes and nourishes the skin, leaving it soft and smooth - The refillable bottle reduces waste and allows for eco-friendly use
Cons: - Some users may find the scent too strong if they are not a fan of lavender - The 5 liter size may be too bulky for those with limited storage space

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Enriched with popular ingredients like Lavender extract and Almond Oil	Euromonitor
Brand Strength	20	10	Established brand with loyal customer base	Brandwatch
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market	Mintel
Price Positioning	20	10	Competitively priced for the quantity offered	Kantar
Competition	10	6	Facing moderate competition from similar premium body wash gels	Nielsen
Use-case Advantage	5	5	Suitable for both men and women, catering to a wider audience	GfK
Final Market Score	100	66/100 (3.30/5)	Rubz Lavender body wash positioned well in the growing Indian premium body wash gel market.

Factor	Rating (out of 5)	Notes
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