Neude All Wet 250ml De Tan Body Wash with Milk Lactic Acid Vitamin C for Skin Brightening Dark Spot Pigmentation Reduction Deep Cleansing Shower Gel Prevents Dryness Body Acne for Men Women

Neude All Wet 250ml De Tan Body Wash with Milk Lactic Acid Vitamin C for Skin Brightening Dark Spot Pigmentation Reduction Deep Cleansing Shower Gel Prevents Dryness Body Acne for Men Women

The Neude All Wet 250ml De Tan Body Wash is specially formulated with Milk Lactic Acid and Vitamin C to brighten the skin and reduce dark spots and pigmentation. This deep cleansing shower gel not only prevents dryness but also helps in reducing body acne.
Key features: - Contains Milk Lactic Acid and Vitamin C for skin brightening - Helps in reducing dark spots and pigmentation - Deep cleansing formula - Prevents dryness and body acne
This body wash is suitable for both men and women who are looking to improve the overall appearance of their skin. It is especially beneficial for those with dark spots, pigmentation, and body acne issues.
Pros: - Skin brightening formula - Helps in reducing dark spots and pigmentation - Prevents dryness and body acne - Suitable for both men and women Cons: - May not be suitable for sensitive skin types - Strong fragrance

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key ingredients like Lactic Acid and Vitamin C for skin brightening and pigmentation reduction	India Retail News
Brand Strength	20	18	Established brand with strong reputation for skincare products in India	Brand Equity
Category Momentum	20	15	Growing demand for skin brightening body wash gels in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar body wash gels in the Indian market	Business Today
Competition	10	8	Facing moderate competition from other established body wash gel brands offering similar benefits	The Economic Times
Use-case Advantage	5	5	Addresses common skin issues like dark spots, pigmentation, and body acne for both men and women	Vogue India
Final Market Score	100	76/100 (3.80/5)	Well-positioned body wash gel with strong brand and feature fit in growing Indian skincare market.

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