Layer r Wottagirl Shower Gel Coconut Vanilla Non Toxic and Paraben Free For Women 300ML

Layer r Wottagirl Shower Gel Coconut Vanilla Non Toxic and Paraben Free For Women 300ML

The Layer'r Wottagirl Shower Gel in Coconut Vanilla is a luxurious and indulgent body wash that will leave your skin feeling refreshed and rejuvenated. It is a non-toxic and paraben-free formula that is gentle on the skin, making it suitable for daily use.

Key Features: - Enriched with the nourishing properties of coconut and the sweet aroma of vanilla - Leaves skin feeling soft, smooth, and hydrated - Refreshing and long-lasting fragrance that lingers on the skin - Free from harmful chemicals like parabens and toxins

For Whom: This shower gel is perfect for women who enjoy pampering themselves with a luxurious and fragrant body wash. The coconut and vanilla scent is ideal for those who prefer sweet and tropical aromas.

Pros: - Non-toxic and paraben-free formula - Luxurious fragrance that lasts long on the skin - Leaves skin feeling soft and hydrated Cons: - Some may find the scent to be too intense for daily use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers popular fragrance options and free from harmful chemicals, aligning with current consumer preferences.	India Retailing
Brand Strength	20	18	Well-established brand with positive reputation among Indian consumers.	Brand Equity
Category Momentum	20	15	Growing demand for natural body wash products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	5	Facing moderate competition from both local and international body wash brands in India.	The Economic Times
Use-case Advantage	5	3	Provides moisturizing benefits suitable for Indian climate.	Vogue
Final Market Score	100	76/100 (3.80/5)	Well-positioned in the Indian body wash gels market with strong brand reputation and competitive pricing.

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