L Oreal Paris Men s Expert Shower Gel 300ML Cool Power

L Oreal Paris Men s Expert Shower Gel 300ML Cool Power

- Product: L'Oreal Paris Men's Expert Cool Power Shower Gel is a refreshing and invigorating shower gel designed specifically for men.

- Key Features: Formulated with icy menthol and a cooling agent, this shower gel provides a burst of freshness that energizes and revitalizes the skin. The gel formula lathers easily and rinses off cleanly, leaving the skin feeling clean and refreshed.

- For whom: This shower gel is perfect for men who want a boost of energy in the morning or after a workout. The cooling effect can help wake up the senses and leave the skin feeling cool and refreshed.

- Pros: The menthol and cooling agent provide a refreshing and invigorating experience, the gel formula lathers well, and the clean rinsing formula leaves the skin feeling refreshed.

- Cons: Some users may find the cooling sensation to be too intense, especially for those with sensitive skin. Additionally, the scent may be too strong for some individuals.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers cooling effect and suitable for Indian climate.	GfK
Brand Strength	20	18	L'Oreal Paris is a well-established brand in the Indian market.	Euromonitor
Category Momentum	20	15	Growing demand for men's grooming products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	8	Facing strong competition from other popular men's body wash brands.	IRI
Use-case Advantage	5	5	Addresses specific skin needs of men effectively.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and features position this product well in the competitive Indian men's body wash market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—