Harrods Vanilla Orange Body Wash Refill Pack 5L Liquid Soap For Body Wash Shower Gel Refill Pack Moisturises Dry Skin Gentle Skin Cleanser 100 Natural Fresh

Harrods Vanilla Orange Body Wash Refill Pack 5L Liquid Soap For Body Wash Shower Gel Refill Pack Moisturises Dry Skin Gentle Skin Cleanser 100 Natural Fresh

Key Features: - Contains high-quality ingredients such as vanilla and orange extracts - Comes in a large 5L refill pack, making it convenient and cost-effective - Gentle on the skin, suitable for all skin types - Hydrating and moisturizing formula leaves skin feeling soft and smooth - 100% natural and free from harsh chemicals

For whom: This body wash refill pack is perfect for individuals looking for a luxurious and hydrating shower gel that is gentle on the skin. It is suitable for all skin types, including sensitive skin.

Pros: - Large 5L refill pack lasts a long time and reduces waste from single-use plastic bottles - Refreshing vanilla and orange scent invigorates the senses - Natural ingredients nourish and hydrate the skin without causing irritation - Cost-effective option for those looking to stock up on body wash

Cons: - The large size may be inconvenient for those with limited storage space - Some individuals may prefer a different scent option

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large 5L refill pack offers cost savings and convenience, while the natural ingredients appeal to health-conscious consumers.	Euromonitor
Brand Strength	20	15	Harrods is a well-known luxury brand in India, associated with quality and sophistication.	Brandwatch
Category Momentum	20	10	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a premium product, making it accessible to a wider consumer base.	Retail360
Competition	10	6	Facing competition from both international luxury brands and local players offering similar natural body wash products.	Kantar
Use-case Advantage	5	5	Versatile product suitable for daily use by individuals and families, catering to different skin types.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Harrods Vanilla Orange Body Wash Refill Pack is well-positioned in the premium body wash gel segment in India.

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