Camay Paris Dynamique Body Wash Gel Pink Graprefruit Fragrance Moisturised Skin for Men Women Suitable for All Skin Types 500 ml Pack Of 2

Camay Paris Dynamique Body Wash Gel Pink Graprefruit Fragrance Moisturised Skin for Men Women Suitable for All Skin Types 500 ml Pack Of 2

Key Features: - Infused with the refreshing scent of pink grapefruit - Formulated to moisturize and nourish the skin - Suitable for all skin types - Pack of 2 bottles, each containing 500ml of body wash gel

For whom: - Men and women who enjoy a citrusy, energizing fragrance - Individuals looking for a gentle yet effective body wash for daily use - Those with dry or sensitive skin who need a hydrating formula

Pros: - Leaves skin feeling soft and smooth - Invigorating scent that lasts throughout the day - Generous size bottles that last a long time - Suitable for the whole family to use

Cons: - May not lather as much as some other body wash gels - Some users may find the scent too strong for their preference

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers moisturizing properties suitable for diverse skin types.	GfK
Brand Strength	20	18	Established brand reputation in the personal care segment.	Euromonitor
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2 500ml body wash gels.	Kantar
Competition	10	8	Facing moderate competition from similar premium body wash brands.	IRI
Use-case Advantage	5	5	Unisex formulation catering to both men and women.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and suitable features for Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—