Bodify Vitamin C Brightening Body Wash 250 Ml Radiance Glow Paraben Free All Skin Types

Bodify Vitamin C Brightening Body Wash 250 Ml Radiance Glow Paraben Free All Skin Types

Bodify Vitamin C Radiance Glow Body Wash is a refreshing and rejuvenating body wash that contains vitamin C to help brighten and nourish the skin.

Key Features: - Contains Vitamin C for brightening and nourishing benefits - Paraben-free formula - Suitable for all skin types - Helps to revitalize and hydrate the skin

For whom: Ideal for those looking to add a boost of radiance to their skin while cleansing and nourishing the body. Suitable for all skin types, including sensitive skin.

Pros: - Brightens and revitalizes the skin - Hydrates and nourishes - Suitable for all skin types - Refreshing and invigorating scent

Cons: - May not be suitable for those with vitamin C sensitivities - Some users may prefer a thicker formula

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Vitamin C and paraben-free align with current consumer preferences in India.	Euromonitor
Brand Strength	20	18	Established brand with positive reputation among Indian consumers.	Brandwatch
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the Indian market.	Retail360
Competition	10	0	Intense competition in the body wash gel segment with many established players.	GFK
Use-case Advantage	5	3	Offers radiance glow benefits suitable for all skin types, appealing to a wide audience.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Bodify Vitamin C Radiance Glow Body Wash is well-positioned in the competitive Indian body wash gel market.

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